Under the category of “what took them so long”, Korean electronics giant Samsung has apparently stopped making digital cameras. Over the last year or so, Samsung cameras have all but disappeared from US retailer web sites. “We no longer produce and sell digital cameras,” a Samsung official was quoted as saying by the Korea Herald.

The same anonymous official hinted that there’s a new camera product category in the works. Could Samsung’s next imaging product be 360-degree VR cameras? Holography? 3D? Improved smart phone cameras? They’ve left us hanging.

Samsung made point-and-shoot film cameras in the 1980s and 1990s, and by the 2000s had embraced digital. The company rode the wave of popularity of compact cameras, until smart phones effectively killed that part of the business. The company also made a line of mirrorless interchangeable-lens cameras, but sensor quality could not compete with those in competing models coming out of Japan.